FRIDA PERSONAL CARE

Frida was looking to launch its line of personal care products for expecting moms. We created a stylized, minimal world, reflective of the relief soon to be moms would feel using their products. We created a suite of content to be used across social, ecomm, partner, and traditional placements.

Sr. Art Director: Sophia Kim
Creative Director: Tessa Paneri
Photographer: Kimber Capriotti